Pan De Pidro’s
Company Profile.
The fast-pace mode of living in urban areas has caused a considerable shift in the preference of families towards bread products., read are satisfying and are readily available, which “liberates” busy people from having to prepare elaborate meals and snacks.
However most traditional bakeries operating in small communities do not offer attractive breads products forcing customers, who are on the lookout for quality baked goodies, to try the relatively expensive alternative: breads sol at groceries and supermarkets.
It is for this reason that Gilie Sing established Pan de Pidro, a bakery that is a cross between a traditional bakery and a regular bakeshop. Like a traditional pan de coco, ensaymada, cinnamon rolls and similar local products. As a bakeshop, the quality of its products is well above the “masa” variety and may already be categorized as specialty baked goodies. But the bottom-line is that Pan de Pidro’s quality products are always offered at prices that are well appreciated by the value-consious middle and lower-middle income groups.
Pan de Pidro is now a household name within the community called Barangay Vergara in Mandaluyong City, where it all started. Now, through nationwide franchising, Pan de Pidro hopes to bring this enhanced concept of bread-making to every community in the country.
Mission statement
We envision Pan de Pidro as a source of both traditional bread staples and alternative bread products offered at value for money prices.
Vision statement
Pan de Pidro shall be known as a major brand of bread products and shall be made available to a wide range of consumers through various marketing channels.
Franchise Information:
Bakeshop Franchise
You produce and bake all kinds of authorized Pan de Pidro items and retail them in your shop. Besides that, you are allowed to open smaller retail outlets and supply other franchised retail outlets with your baked goods. Your initial investment is higher, as you need all the baking facilities installed in your bakeshop. However, your margins are also higher compared to the retail outlets. You purchase the baking pre-mix ingredients from us. As you are a production facility, you have to pay a small royalty.
Franchise Fee: Php 250,000
Franchise inclusion: Use of business name and other proprietary marks. Training for the franchisee and staff. Procurement program. Marketing assistance. Opening assistance. Operations manual. Research and development.
Royalty: 2%
Initial term: 5years.
Minimum space requirement: 50 square meters.
Total capital requirements: Php 800,000
Retail Outlet franchise
The bread items are delivered from the nearest Pan de Pidro Bakeshop to you. Certain breads are supplied as finished product; others prepared and just needs baking in the retail outlet. The margins are therefore smaller compared to the bakeshop facilities but the investment is lower as well. There are no royalties to be paid for retail outlets.
Franchise fee: Php 100,000
Franchise inclusion: Use of business name and other proprietary marks. Training for the franchisee and staff. Procurement program. Marketing assistance. Opening assistance. Operations manual. Research and development.
Royalty: none
Initial term: 4 years.
Minimum space requirement: 12 square meters.
Total capital requirements: Php 400,000
Source:rkfranchise.com